9.3 Key Performance Indicators (KPIs) & Evaluation

Build gaming‑resistant KPIs and evaluation systems that steer behaviour. Launch on platform.arrow-up-right

What is it?

Dragonfly's KPI and Evaluation Lens transforms strategic objectives into robust measurement ecosystems that drive performance, reveal insights, and guide decision-making. It creates game-proof key performance indicators that resist gaming while actively steering organisations toward strategic goals and revealing unintended consequences.

Why is it useful?

  • Design measurement systems that drive behaviour toward strategic objectives rather than just tracking activity

  • Create balanced indicator portfolios that capture leading, lagging, quantitative, and qualitative performance dimensions

  • Build evaluation frameworks that reveal both intended outcomes and unintended consequences of strategic initiatives

  • Establish feedback loops that enable real-time course correction and strategic learning

  • Develop gaming-resistant metrics that maintain integrity even under performance pressure

  • Connect individual, team, and organisational performance measures to create coherent measurement architecture

How does it work?

The KPI and Evaluation Lens applies systematic methodology to translate strategic intentions into actionable measurement systems that drive performance and enable strategic learning.

Objective Translation and Alignment

  • Focus: Convert strategic goals into specific, measurable outcomes with clear success criteria

  • Example: Transforming "improve customer satisfaction" into specific metrics like Net Promoter Score progression from 6.2 to 8.5 within 18 months, with quarterly milestone targets

Indicator Design and Validation

  • Focus: Create balanced portfolios of leading and lagging indicators that resist gaming while driving desired behaviours

  • Example: Designing customer retention metrics that combine satisfaction scores (leading) with actual renewal rates (lagging) and qualitative feedback themes to prevent superficial improvements

Performance Architecture Integration

  • Focus: Align measurement systems across individual, team, and organisational levels to create coherent performance ecosystem

  • Example: Connecting individual sales productivity metrics with team collaboration indicators and organisational market share growth to ensure individual performance supports collective success

Evaluation Framework Development

  • Focus: Establish systematic approaches for assessing performance, identifying patterns, and extracting strategic insights

  • Example: Creating quarterly performance reviews that analyse metric trends, identify performance drivers, and surface strategic implications for resource allocation and strategic adjustment

Continuous Improvement Mechanisms

  • Focus: Design feedback loops that enable real-time performance optimisation and strategic learning

  • Example: Implementing monthly performance pulse checks that trigger immediate intervention protocols when metrics deviate beyond acceptable ranges

Gaming Resistance and Metric Integrity

  • Focus: Build safeguards that maintain measurement system integrity even under performance pressure

  • Example: Designing balanced scorecard approaches that prevent optimisation of single metrics at the expense of overall strategic effectiveness

Turning KPI and Evaluation into Action

  • Implement measurement systems that actively drive strategic behaviour rather than passively tracking outcomes

  • Establish performance architecture that connects individual contributions to organisational strategic success

  • Create evaluation protocols that generate actionable insights for continuous strategic improvement

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